Product Comparison: Brow Liners, Save or Splurge?

Based on the comments in my recent contest post, it seems as though many of you are itching for more product reviews and recommendations- well- I am HAPPY to oblige!  Please keep in mind these reviews are strictly my personal opinion, and I don't claim to be an expert- but I do promise to always be honest with you.

Recently, I've been looking for ways to cut down on the cost of the cosmetic products that I buy.  Cosmetics is one area where I do really believe you have to try things until you find what works best- and sometimes you have to spend more to get a really great product.  There are some things I'm just ok spending the money on because they work SO well.  In the past, there have been times I've tried to find an inexpensive replacement product for something that I use regularly that isn't budget friendly but I end up spending more on several inexpensive things than I would have just buying the thing I KNEW worked in the first place!  (I'm sure this has happened to many of you too.)

One thing that I've been shelling out the dough on for awhile now is a brow liner.  I have AWFUL eyebrows.  Really terrible.  It's ok, I've accepted that.  One time, in junior high, I REALLY over-plucked them (I trusted a friend to do them for me the first time- and I looked surprised for like 3 months- oh the horror) anyway, ever since, they never really came back in.  So, now I really only have eyebrow fuzz from the inner corner of my eyes to about where my arch would be, and then nuthin'.  Nada.  Zilch.  Cue ball.  So, as you can imagine, it is NOT easy to fill in my eyebrows and make them look natural.  I'm still not sure I'm good at it, but it's gotten better over the years (I think- maybe my friends are laughing out loud right now?) but it's required good tools.

About 7 years ago, a gal at a Laura Mercier counter in Macy's asked if she could do my brows for me, and I said sure.  She did a great job and I finally had eyebrows.  I bought the $28 pencil she used and continued to buy that perfect pencil for about 5 years.  It was $28, but it did last about 3-4 months at a time.  Fast forward to having Keegan in my life, and money's a bit tighter.  I just feel too icky about dropping $28 on a pencil.  So, I try a few other brands.  I then receive quiet mockery from friends over my too dark then too light goofy looking brows.  Thankfully, soon after I found $16 retractable MAC brow pencil in the shade Fling.  It did the trick really well.  MAC and I are good friends in general and there are certain products from MAC I will NEVER attempt to replace because I just love them so much.  But... recently, I was watching one of LolaMarie7's videos, and she recommended a Maybelline Brow Pencil that was also retractable.  My MAC liner just ran out this week and when I made my weekly Target run for essentials, I found the Maybelline pencil in light blonde for just $5.54.  I had to give it a try.  (So far LolaMarie7 has never steered me wrong- she really finds the good stuff!)  Guess what?  The $5.54 Maybelline liner is almost identical in shade to the MAC liner and is just over $10 cheaper!  They both glide on smoothly and have tiny retractable points that allow for precise and natural looking application.  I LOVE both pencils, but, if I can save money, why wouldn't I right?

So, if you're using a more expensive brow liner, you may want to check out Maybelline's Define-A-Brow retractable brown liners, I think you'll be quiet pleased!


  1. Sally's beauty supply also sells a pencil liner in Blonde that looks like the exact color. It costs less than 2 bucks. I have been using it on my brows for years.

  2. I also use the MAC brow liner (in Fling even!!) and I thought the Clinique one was going to be a cheaper substitute, however it lasts a third of the time that the MAC one does so it wasn't a great sub. Let me know how long this new one lasts!!!

  3. I use the Define A Brow in light brown, as I'm a red head. It looks great as an aurburn tone, and stays on all day long. I use the pencil everyday, and have to replace it about once a month. Its way worth the $7, and works just as well as MAC pencils. Highly recommend!


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